Sola Insurance
About
Sola Insurance is a home insurance company headquartered in Atlanta, Georgia. The company states that it offers standalone wind and hail insurance for American homeowners, sold through independent insurance agent partners, and that it prices risk with real weather data.
TopCloserR Perspective
What we’d expect selling here to look like
Sola sells standalone wind and hail insurance for homeowners, and it is sold exclusively through independent insurance agencies, so the sales motion is recruiting and growing agency partners rather than selling to homeowners one by one. Day to day, that means walking an agency principal through how the policy covers a high wind and hail deductible or an older roof's depreciation gap, and helping the agency's producers bring it into their client conversations.
What it builds, by career stage
- Breaking in
- For inside sales reps, agency development coordinators and those aiming for a first SDR role, it builds the habit of calling independent agencies, learning how homeowners deductibles and roof settlements work, and booking conversations with agency owners.
- Building
- For territory sales managers, channel account managers and producers moving toward partner-facing roles, it builds skill at signing agencies in a county, training their staff on a product that pairs with any homeowners carrier, and keeping that product in their renewal conversations.
- Leading
- For regional sales directors, heads of distribution and those preparing to lead a channel team, it builds experience running a partner-only distribution strategy, where growth depends on how many agencies actively write the product.
Where it can take you
The experience transfers to territory manager and agency development roles at property and casualty carriers and managing general agents, and to channel sales roles at insurtech and agency-software vendors that sell to the same independent agencies. It also suits producers who want to move into an independent agency selling personal lines directly.
Questions worth asking
Considering a sales role at Sola Insurance? Ask these in your interview.
- Is the role focused on signing new agencies, growing production from existing agency partners, or both?
- How does a typical agency partner start offering the policy, from first conversation to first written policy?
- Which states and regions would the territory cover?